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organized by Sean

E3 Expo is the world's premiere trade show for computer and video games and related products. The show is owned by the Entertainment Software Association (ESA), the U.S. association dedicated to serving the business and public affairs needs of the companies, publishing interactive games for video game consoles, handheld devices, personal computers and the Internet.

Microsoft, one of the biggest exhibitors, represents a special concept, Project Natal, for future gaming experience this year.